What interests people in Germany
How many people read newspapers? Which programme has the most viewers? Discover here how people in Germany use the media.
99 per cent of people in Germany use the mass media every day, and not just briefly. They spend more than seven hours a day using computers, mobile phones and television. An overview.
Daily consumption: 3 hours 33 minutes.
Most popular TV format: 1. News (38.8 per cent), 2. Sports programmes (25.7 per cent), 3. Travel programmes (24.2 per cent).
Highest viewing figures in 2020: The Tatort crime series, episode 1143, titled Limbus, broadcast 8 November 2020 (12.94 million viewers).
Television: Among the total population 72 per cent use linear TV every day; in the 14 to 29-year-old age group 72 per cent use streaming services.
Daily consumption: 4 hours.
Daily listeners: 53 million people.
Number of radio stations in Germany: 443.
Most popular radio stations: 1. Radio NRW (1.5 million listeners per day), 2. Bayern 1 (1.1 million), 3. SWR 3 (998,000).
Newspapers in Germany 2019: 347 daily papers, 27 weekly papers, 7 Sunday papers.
Regular newspaper readers: 59.7 million people.
Readership of printed newspapers: 56 per cent of the German-speaking population.
Readership of printed and digital newspapers: 84.6 per cent of the German-speaking population.
Highest circulation of national daily newspapers: 1. Bild (1.32 million, Q2 2020), 2. Süddeutsche Zeitung (306,553, Q3 2020), 3. Frankfurter Allgemeine Zeitung (199,899, Q3 2020).
Smartphone owners: 92 per cent of the population.
Mobile phones: 110.7 million.
Most used app (2019): 1. Whatsapp Messenger, 2. Facebook, 3. Amazon.
Most often downloaded app (2019): 1. Whatsapp Messenger, 2. Instagram, 3. Ebay classified ads (selling platform).
Daily user time: 3 hours.
Social media users in Germany: 38 million / 45 per cent of the population.
Average number of social media accounts per internet user: 5.9.
Most used platform: 1. Whatsapp (79 per cent), 2. Youtube (77 per cent), 3. Facebook (64 per cent).
Most searches on Youtube: 1. Trailers, 2. Fortnite, 3. Music.
Daily usage: 4 hours 52 minutes.
Internet users in Germany: 77.79 million / 93 per cent of the population.
Mobile internet users: 65.35 million
Most accessed website: 1. Google.com, 2. Youtube.com, 3. Google.de
Most used Google search: Weather
Internet activities: 1. Watching videos (84 per cent), 2. Music streaming (49 per cent), 3. Listening to online radio (34 per cent)
Sources: Dataportal, BDZV, IVW, ZMG, DWDL, ARD/ZDF, dpa
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